There is no one-size-fits-all sales coaching model. Effective coaching adjusts to particular people and circumstances. Effective coaches learn to recognize, evaluate, and support the Three C’s of Success: Conviction, Commitment, and Competency.
The world has changed in countless ways since early 2020, and that means sales coaching has to adapt. How do you maintain a strong coaching regimen with salespeople who are spending some or all of their working day out of the office?
Onboarding sales talent has never been more important, given the tightness of the current labor market. Yet the most effective, proven best practices for shortening the runway to success for new hires remain largely unknown and unimplemented.
Sales leaders often tell us that they want salespeople to take a more proactive role. Fortunately, there is a simple fix for turning this dynamic around.